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Escuyos, L. O. (2018). Until End of Turn: A Semiotic Analysis of the Female Gender Representation in Magic: The Gathering, Unpublished Undergraduate Thesis, University of the Philippines,College of Mass Communication.


ABSTRACT

Magic: The Gathering is the most popular role playing fantasy themed trading card game which shares similarities with action-adventure role playing video games. With a growing community internationally and locally, Magic: The Gathering has tried to expand its audience reach through making its community more inclusive by creating content inspired by diverse cultures and gender identities. This study examined whether Magic: The Gathering challenges or reinforces gender stereotypes by looking at how the female gender is represented through its female Planeswalkers. Using semiotic analysis as forwarded by Ferdinand de Saussure and Naila Kabeer’s concept of women empowerment, the female Planeswalkers were scrutinized according to their (1) characterization, (2) social relations and (3) purpose in the narrative of Magic: The Gathering. The study found that Magic: The Gathering as a role playing game presents a potential in promoting liberation from female gender stereotypes.


Keywords:gender discrimination, collectible card game, gender equality, digital media




ABSTRAK

An Magic: The Gathering ang pinakasikat na trading card game na may temang role playing at fantasy. Ito ay may pagkakatulad din sa mga action-adventure role playing video games. Sinubukan ng Magic: The Gathering na gawing mas inclusive ang lumalaking komunidad nito internationally at locally sa pagmamagitan ng paggawa ng mga content base sa iba-ibang kultura at gender identities. Sinusuri ng pag-aaral na ito kung hinahamon ba or pinatatatag ng Magic: The Gathering ang mga gender stereotypes sa pamamagitan ng pagtingin sa kung paano ang representasyon ng mga kababaihan base sa mga female Planeswalkers nito. Ginamit sa pag-aaral na ito ang semiotic analysis ni Ferdinand de Saussure at ang konsepto ni Naila Kabeer ng women empowerment. Tiningnan ang (1) characterization, (2) social relations at (3) purpose ng mga female Planeswalker sa naratibo ng Magic: The Gathering. Makikita sa pag-aaral na ito ang potensyal ng Magic: The Gathering sa pagpapalaya ng kakabaihan mula sa mga gender stereotypes.


Mga susing salita:gender discrimination, collectible card game, gender equality, digital media


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