Sa Rikaw is a documentary that centers on the culture loss of the Iraya Mangyan community in Magnot, Barangay Balao, Abra de Ilog, Occidental Mindoro. The film shows the discontinued use of the Irayan language by the community and how it has affected their lives as an ethnic tribe. It documents the last Irayan song, Sa Rikaw, that the community knows. The framework used for the documentary is Cultural Hegemony. Antonio Gramsci explains that a multi-cultural society is dominated by a social class or dominant culture. Cultural Hegemony is evident in the Iraya community’s current situation, the losing of the Iraya language, formal public school education, consumerism, effect of mass media and the losing of the only Iraya song left, Sa Rikaw.
Limayo, K.P. (2012). Sa Rikaw, Unpublished Undergraduate Thesis, University of the Philippines, University of the Philippines College of Mass Communication.
Subject Index : Sa Rikaw