Suggested Guidelines for Live Video Coverage
Appearance
Setup and Testing
[edit | edit source]- Testing should simulate conditions (lighting, sound) closest to those of the live event itself.
Presentation
[edit | edit source]
Streaming
[edit | edit source]- Stream should be no more than 400kbps (video rate).
- Bandwidth appropriate to expected number of online viewers.
- Media server located in an ISP with least amount of latency for the expected audience.
Promotions
[edit | edit source]- Promote way ahead of the event. At least a month of effective promo run should give you the right online audience size.
- See these social media marketing tips