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- 03:49, 10 November 2026 IskoAdmin talk contribs created page Driven By Words: An Ethnography of Communicating Motivation in the University of the Philippines Men's Basketball Team (Created page with "== Abstract == Silvestre, J. (2012). ''DRIVEN BY WORDS: An Ethnography of communicating motivation in the University of the Philippines Men's Basketball Team''. Unpublished Thesis, University of the Philippines College of Mass Communication. Basketball is no stranger to communication and motivation. Coaches and players are always seen to be talking or signaling one another whenever they are playing. Whenever a player is not performing the best he or she can be, there wi...") Tag: Visual edit: Switched