UP Advertising Core

UP Advertising Core UP AdCore
Established	2006
Type	College-based and University Wide Organization
Location	UP College of Business Administration
Website	http://www.upadcore.com/

History

The UP Advertising Core or UP AdCore, UP's first and premier advertising organization based in the College of Business Administration. Launched at the start of the Academic Year 2006-2007, its formation began when the lack of a business-based advertising organization in the university was identified. UP AdCore was founded to respond to the growing number of students interested in the field of advertising. It is an organization dedicated to promoting awareness on effective and responsible advertising to the Filipino youth.

UP AdCore

The UP Advertising Core (UP AdCore) is the only student-run, not-for-profit organization and student advertising agency based in the College of Business Administration (CBA) of the University of the Philippines, Diliman (UP Diliman).

Inspired Involvement starts here.

Our Pool of Creative Professionals We are an organization of almost one hundred young and dynamic advertising enthusiasts from all colleges and schools of UP Diliman. Dominated by student members and alumni from the College of Business Administration, College of Fine Arts and College of Mass Communication, we are your pitch-perfect team of portfolio-backed artists and marketers.

We also take pride in being mentored by three of UP Diliman faculty’s best. Our head organization adviser, Mr. Raymund Acedera, is the founder and managing partner of BranDev Consulting, a Brand Development company. Our two other organization advisers are corporate and academe distinguished marketing experts Mr. Nicardo Falcis and Mr. Nestle Jeturian (owner of JE Distributorship Inc. & former Unilever Marketing Manager).

Our Portfolio of Steadfast Excellence Marketing: UP AdCore boasts of being one of the home organizations of student winners in Marketing and Advertising competitions produced and/or participated in by UP CBA.

Creatives: Something we would like you to see for yourself, our creatives portfolio is a collection of campaign outputs from internal projects to client partnerships made by our artists mostly from the respected institution of the UP College of Fine Arts.

ExeCore

ExeCore 2011-2012

President:
Angelo Avendano, IV, BS Business Administration, College of Business Administration
VP for Creatives:
Nikko Allen Pascua, IV, BFA Visual Communications, College of Fine Arts
VP for Human Resources:
Danalaine So, IV, BS Business Administration, College of Business Administration
VP for Finance and Corporate Affairs:
Trixie Ariane Tan, IV, BS Economics, School of Economics
VP for Public Relations and Promotions:
Joe Drigo Enriquez, IV, BS BAA, College of Business Administration
VP for Special Events and Logistics:
Camilla Carag, III, BS IE, College of Engineering

President:
Jhanette Claire Co, IV, BS Business Administration, College of Business Administration
VP for Creatives:
Alexis Jarantilla, IV, BFA Visual Communications, College of Fine Arts
VP for Human Resources:
Jhenard Cayaban, IV, BS Business Administration, College of Business Administration
VP for Finance and Corporate Affairs:
Arthur John Operania, IV, BS BAA, College of Business Administration
VP for Public Relations and Promotions:
Jacques Reyes, IV, BS Economics, School of Economics
VP for Special Events and Logistics:
James Javier, IV, BS BAA, College of Business Administration

ExeCore 2010-2011

President:
Adrian Manlapig, IV, BS BA, College of Business Administration
VP for Creatives:
David Val Christian B. Agoncillo, IV, BFA Visual Communications, College of Fine Arts
VP for Human Resources:
Jowee Caraso, IV, BS BA, College of Business Administration
VP for Finance and Corporate Affairs:
Jhanette Claire Co, III, BS BA, College of Business Administration
VP for Public Relations and Promotions:
Danne Mavigale Lim, IV, BS Psychology, College of Social Sciences & Philosophy
Yasmin Alyssa B. Cruz, IV, BFA Visual Communications, College of Fine Arts
VP for Special Events and Logistics:
Aimee Bacallan, IV, BS BA, College of Business Administration

ExeCore 2009-2010

President:
Jenina Teresa D. Santos, IV, BS BA, College of Business Administration
VP for Creatives:
Danne Mavigale Lim, III, BS Psychology, College of Social Sciences and Philosphy
VP for Human Resources:
Kamille Almira Barroga, IV, BS BAA, College of Business Administration
VP for Finance and Corporate Affairs:
Geneve Ann Magtalas, IV, BS BA, College of Business Administration
VP for Public Relations and Promotions:
Raenald Renz de Jesus, IV, BS BA, College of Business Administration
VP for Special Events and Logistics:
Adrian Manlapig, III, BS BA, College of Business Administration

ExeCore 2008-2009

President:
Farrah Jem Rodriguez
VP for Creatives:
Sandra Dans
VP for Human Resources:
Bea Sandiego
VP for Finance and Corporate Affairs:
Jenina Teresa Santos
VP for Public Relations and Promotions:
Janina Lagunda
VP for Special Events and Logistics:
Enrique Noel Mendoza

ExeCore 2007-2008

President:
Delbert Stanley Ty
VP for Creatives:
Jericho Gonzales
VP for Human Resources:
Janina Lagunda
VP for Finance and Corporate Affairs:
Farrah Jem Rodriguez
VP for Public Relations and Promotions:
Jenina Teresa Santos
VP for Special Events and Logistics:
Cecilia Marbe Sagarino

ExeCore 2006-2007

President:
Gabriel Emmanuelle Laurel
VP for Creatives:
Jin Joson
VP for Human Resources:
Myles Guillermo
VP for Finance
Jay Lagman
VP for Corporate Affairs:
Patricia Choa
VP for Public Relations and Promotions:
JA Atienza
VP for Special Events and Logistics:
Jose Anton Torres

See Also

You may visit http://facebook.com/upadvertisingcore to know more about The UP advertising Core.