View source for A Content Analysis of the Reportage of the Laiban Dam Project in the Philippine Daily Inquirer, the Philippine Star, and the Manila Bulletin

'''Abstract'''

The Philippines has a long history of press manipulation as the print media has 
become a business enterprise. External powers like businesses have put extra-legal 
limitations on the media. This thesis examines the potential role of the private sector in 
influencing the agenda-setting function of the Philippine Daily Inquirer, the Philippine 
Star and the Manila Bulletin in their reportage of the Laiban Dam project. This study 
attempted to check the performance of the three leading national broadsheets in reporting 
the Laiban Dam issue in adherence to its Agenda-setting and Framing functions, to gauge 
the private sector’s influence on the press in relation to the Critical Media theories and to 
identify lapses and, consequently, improvements in the practice of journalism. The 
researcher analyzed a total of 126 articles published in the aforementioned broadsheets 
from February 10, 2009 to September 10, 2010 and interviewed a media expert for the 
validation of the initial findings. The treatment of the issue by the Philippine Daily 
Inquirer, the Philippine Star and the Manila Bulletin as a business agenda confirmed the 
possible precedence of external powers over the power of the media. 

Keywords: Content Analysis Laiban Dam Project Philippine Daily Inquirer Philippine Star Manila Bulletin

Sun, C.E. (2011). A Content Analysis of the Laiban Dam Project in the Philippine Daily Inquirer, the Philippine Star, and the Manila Bulletin, Unpublished Undergraduate Thesis, University of the Philippines College of Mass Communication

View Thesis: [[Image:http://iskwiki.upd.edu.ph/flipbooks/acontentan5047/]]


[[Category: CMC Thesis]][[Department of Journalism Thesis]][[Category:Thesis--Content Analysis]]