https://iskomunidad.upd.edu.ph/api.php?action=feedcontributions&feedformat=atom&user=Arbauca2 2026-06-27T23:38:08Z User contributions MediaWiki 1.45.1 https://iskomunidad.upd.edu.ph/index.php?title=FHM%27s_Sexiest_Jessy_Mendiola:_An_Analysis_of_Prejudice_with_Regard_to_the_Ideal_of_Body_Form&diff=57923 2018-06-28T08:25:58Z

<p>Arbauca2: Created page with &quot;Bauca, A.J.R. (2018). FHM’s Sexiest Jessy Mendiola: An Analysis of Prejudice with Regard to the Ideal Body Form Amongst Women of their Peers, Unpublished Undergraduate Thesi...&quot;</p> <hr /> <div>Bauca, A.J.R. (2018). FHM’s Sexiest Jessy Mendiola: An Analysis of Prejudice with Regard to the<br /> Ideal Body Form Amongst Women of their Peers, Unpublished Undergraduate Thesis. University<br /> of the Philippines College of Mass Communication.<br /> This study looked into body shaming among women prevalent in Social Networking Sites<br /> (SNS). Exemplified by the Jessy Mendiola bashing on Facebook for being For Him Magazine’s<br /> (FHM) Sexiest, the study explored the nature as well as the origin of the said attitude; to determine<br /> whether elements of online bashing is culturally embedded, or physically and emotionally<br /> motivated.<br /> Social Comparison Theory and Self-Discrepancy Theory were used alongside textual<br /> analysis as method. Thirty-one (31) social media comments were interpreted from seven (7)<br /> different news sources’ official posts on Facebook— FHM Philippines, Cosmopolitan Philippines,<br /> PEP, Chisms, Inquirer, Rappler, and ABS-CBN with its sub-units. The researcher classified the<br /> trends with the use of sarcasm, comparisons and metaphors/ simile. The researcher grouped the<br /> comments depending on the type of nature/s employed.<br /> Study showed that behavioral patterns that show elements of body shaming are a mediation<br /> of the physical, cultural, and emotional facets of life; but it is “the self” or emotions that women<br /> hold amongst themselves that lead to the bashing/ shaming of the physical appearance of others<br /> and the use of cultural practices reinforced through the images in media. This research concluded<br /> the need to raise self-awareness; to have a strong self-concept, so as to avoid the negative<br /> perceptions in SNSs.<br /> <br /> Keywords: body shaming, body dissatisfaction, media effects, self guides, thin ideals<br /> <br /> View Thesis<br /> http://iskwiki.upd.edu.ph/flipbook/viewer/?fb=2012-78514-FHMs-Sex View Thesis</div>

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